Zhu Cui is part of the risk control team at SOSV focused on Asia. She provides operational line management with a comprehensive and professional integrated risk management, including people management, reporting to local regulators, and relationships with LPs.
Zhu Cui is an integral member of SOSV finance team. She has managed tax, payroll, and expense processes for SOSV’s 100+ staff across three continents.
Zhu Cui brings her extensive experience interfacing between Asia and international markets to SOSV. Before joining SOSV, she acted as the international liaison for SOSV portfolio companies working in Asia.
Aside from her work with SOSV, Zhu Cui has had a variety of unique roles primarily in the social impact space. She co-founded Flowers of the Mountain, an NGO aimed at alleviating educational inequalities in rural villages in western China. Her work has given her a strong background in educational programming and social enterprise fundraising.