$30bn a year is being spend on mobile app and game apps advertising alone, yet up to 50% of the users acquired through ads are fake.
This means not only are these apps wasting money, they cannot make any money from fake users. Bubbleye integrates with apps' existing ad channels such as Google, AppLovin, and Unity to automatically adjust individual ad spend per publisher so that apps are no longer paying for fake users, and they are only paying the publishers who bring in high value customers.
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